Head of Marketing

Head of Marketing

Job Location: Mowe, Agbara – Ogun & Ajah – Lagos
Employment Type: Full-time

Responsibilities

  • Develop and implement comprehensive marketing strategies to promote property sales, rentals, and corporate brand identity.
  • Conduct market research to identify trends, customer needs, and competitor activities.
  • Align marketing strategies with overall business objectives to achieve revenue and growth targets.
  • Strengthen the company’s brand presence across all platforms and ensure consistency in messaging and visuals.
  • Create innovative campaigns to position the company as a market leader in the real estate industry.
  • Oversee the development and management of online marketing strategies, including SEO, PPC, email marketing, and social media.
  • Monitor and analyze digital marketing performance metrics to improve campaign outcomes.
  • Optimize the company’s website for lead generation and enhance the user experience.
  • Collaborate with the sales team to align marketing initiatives with sales goals.
  • Develop effective marketing materials, including brochures, presentations, and advertisements, to support property sales.
  • Prepare and manage the marketing budget to maximize ROI.
  • Allocate resources effectively for campaigns, events, and marketing tools.
  • Build strong relationships with external partners, vendors, and media outlets.
  • Build, lead, and mentor a high-performing marketing team.
  • Delegate responsibilities and oversee project execution to ensure timely delivery of campaigns.
  • Provide training and professional development opportunities for team members.
  • Coordinate with internal departments, including sales, legal, and property development, to ensure seamless marketing efforts.
  • Analyze marketing campaign performance and generate detailed reports for senior management.
  • Use data insights to refine strategies and improve outcomes.

Requirements

  • Must have a bachelor’s degree in marketing, Business Administration, or a related field.
  • Minimum of 7 years of experience in marketing, with at least 3 years in a leadership role, preferably in real estate.
  • A master’s degree is an advantage.
  • Proven success in developing and executing marketing strategies that drive sales and brand growth.
  • Excellent leadership, communication, and interpersonal skills.
  • Ability to analyze data and derive actionable insights.
  • Experience in managing budgets and delivering ROI on marketing spend.
  • Creativity, strategic thinking, and a results-oriented mindset.

Salary
N350,000 – N500,000 Monthly.

Application Closing Date: 29th November, 2024.

Method of Application
Interested and qualified applicants should forward their CV to humancapital@willerssolutions.com using the Job Position as the subject of the mail.

 

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